The past 6 months have been challenging to say the least. The COVID-19 global pandemic has brought about so much loss, of loved ones, of employment, of social constructs, of our basic way of life. But, during this time of challenge, there have also been bright spots. One of these bright spots has been the shining example of the cannabis industry.
When COVID-19 first came into the mainstream consciousness of the American public last winter, we really had no idea what we were in for. By March 2020, most of the country was largely shut down in hopes of flattening the curve of new coronavirus cases. Along with much of the economy, many marijuana businesses were shut down. However, pretty quickly, the Department of Homeland Security’s Cybersecurity & Infrastructure Security Agency (CISA), recognized the marijuana industry as an “essential business” during the pandemic.
And the industry has flourished. According to Statista, an industry-leading provider of market and consumer data, sales of recreational in Mid-March, just when the country was in its infancy of shutting down, soared. From March 2 to March 16, recreational marijuana sales increased from 88% to 159% in California, from 14% to 100% in Washington State, and from 8% to 46% in Colorado.
In fact, Marijuana Business Daily reported in their most recent factbook that in 2020 medical and recreational cannabis sales will reach at least $15 billion, an almost 40% increase from 2019. This is good news for increased cannabis industry jobs.
The 2020 Factbook stated that, “The number of people working in the U.S. cannabis industry is expected to jump to 240,000-295,000 by the end of 2020, slightly higher than the number of computer programmers employed in the United States…The anticipated rise in cannabis employment represents a nearly 50% increase over 2019 levels, which was estimated at 165,000-210,000.”
Many people, recognizing that the cannabis industry is on the rise, have decided to become trained in all things marijuana.
Cannabis Training University (CTU), based in Denver, Colorado, is one of the leading marijuana training programs in the country. According to Leafly, an online cannabis-related informational website, “Jeff Zorn, CEO of Cannabis Training University (CTU), the world’s largest online Cannabis College, says that CTU is registering 1,000 new students per month.”
What can one expect from a cannabis training program? Courses available in CTU’s cannabis certificate program include How to Grow Marijuana, Marijuana as Medicine, Cannabis Laws & Regulations, Marijuana Cooking & Extractions, Becoming a Budtender: Essential Skills Training and many more.
With solid training, potential employees have a better understanding of the industry and how it works. These skills are very likely transferable of a cannabis industry job. As the marijuana industry continues to grow and employment in this field expands, it may be a good idea for prospective employees to look into whether it is worth attending cannabis college.